← All roles

Field Marketing Manager

Rippling· Marketing
Apply on company site
Hybrid (San Francisco, CA; New York, NY)$114k - $143kfull-timePosted 1mo ago

About the role

Rippling’s Field Marketing Manager owns a segment end-to-end, including strategy, budget, and hands-on execution for field marketing. The role focuses on activating and nurturing national and regional partners, designing repeatable playbooks, and running programs that convert partners into advocates and advocates into revenue, in coordination with Sales, Revenue Ops, and Corporate Events.

Responsibilities

  • Own segment events strategy and budget end-to-end. Build the annual and monthly events plan, manage the full portfolio, and reallocate spend based on ROI signals.
  • Codify repeatable segment playbooks. Create sales activation frameworks and plays, regional toolkits, and QA checklists so programs are easy to replicate and scale with quality.
  • Execute flagship programs. Plan and run high-impact events and always-on campaigns from brief to high ROI follow-up strategies to post-mortem, including vendor sourcing, contract negotiation, timelines and onsite excellence.
  • Own campaign and CRM operations. Build, launch and maintain Salesforce and Outreach campaigns that attribute every touch to pipeline and revenue, with Sendoso acceleration where applicable.
  • Measure, learn, and optimize. Define KPIs, stand up dashboards, publish retros, and use insights to shift budget towards top-performing formats.
  • Cross-functional leadership without formal authority. Align Channel AEs, sales leadership, extended field marketing, demand gen, and marketing ops on priorities, calendars, and measurement. Remove blockers and keep events on track.

Qualifications

  • 4-6 years in field, channel, or demand gen marketing, owning strategy, budget, and hands-on execution in high-growth SaaS.
  • Proven ability to build and scale repeatable partner playbooks that drive measurable pipeline and revenue.
  • Financial and operational rigor, including vendor management and budget optimization.
  • Salesforce and ideally Outreach and Sendoso experience, with the ability to architect campaigns that drive revenue.
  • Executive communication skills, strong stakeholder management, and comfort operating with high autonomy.
  • Creative problem solver who ships quickly, learns fast, and continuously raises the bar.
  • Work ethic that matches our pace – sleeves rolled up, high throughput, and clear prioritization.

Skills

Required:Field marketing strategyPartner playbooksCampaign managementVendor management

Benefits

  • Salary range: 114,000 - 143,000 USD per year (US Tier 1)
  • Competitive benefits and equity
  • Hybrid/office-based work environment with in-office expectations for certain roles
  • Diversity and inclusive workplace commitments
  • Accommodations for candidates with disabilities upon request
Last updated Sep 16, 2026. Interested? Apply on the company site.
Rippling logo

About Rippling

#1 Workforce Management System | HR, IT, Finance

Rippling eliminates the friction from running a business, combining HR, IT, and Finance apps on a unified data platform.

HRPayrollITFinanceGlobal
Company profileWebsite

More open roles at Rippling