← All roles

B2B Marketing Manager - Brazil

Cambly· Sales & Marketing
Apply on company site
Hybrid (Sao Paulo), Hybrid (Rio de Janeiro)$0Full-timePosted 1mo ago

About the role

B2B Marketing Manager responsible for lead and demand generation in LatAm, designing and executing integrated marketing campaigns across content, events, ABM, social media, and more to drive MQLs, pipeline, and revenue.

Responsibilities

  • Integrated Campaign Ownership: Own the full development and execution of integrated B2B demand generation campaigns across multiple channels, focusing on MQL and pipeline creation.
  • Content Strategy & Creation: Manage the content funnel for the B2B market, including writing and editing impactful blog posts and creating high-value collateral like case studies and whitepapers to support the sales cycle.
  • Events & Field Marketing: Plan, execute, and measure the success of both online (webinars, virtual summits) and offline (conferences, hosted events) events to generate high-quality leads and increase brand presence.
  • Account-Based Marketing (ABM): Design and implement targeted ABM strategies in collaboration with the Enterprise Sales team to penetrate key accounts and accelerate deal cycles.
  • Social Media Management: Maintain and grow the B2B LinkedIn social media presence, developing engaging content that drives follower growth and lead capture.
  • Performance Tracking: Continuously monitor, analyze, and report on the performance of all marketing initiatives, focusing on key metrics like conversion rates, CPL (Cost Per Lead), and pipeline contribution.
  • Budget Management: Own and manage the B2B marketing budget, allocating resources effectively to maximize ROI across all programs.
  • Sales Alignment: Maintain close collaboration with the Sales team (SDRs and AEs) to ensure lead quality, smooth handoffs, and consistent messaging.

Qualifications

  • Native in Portuguese and fully proficient in English (C1/C2).
  • 5+ years of experience in B2B marketing, with a proven focus on lead/demand generation and pipeline growth.
  • Proven experience developing yearly marketing plans and budget planning, with a track record of executing these plans effectively.
  • Deep understanding of the Brazilian B2B landscape, audience, and key industry verticals.
  • Proven ability to create compelling B2B content, including blog posts and case studies.
  • Experience planning and executing online and offline B2B events.
  • Prior experience building or executing formal Account-Based Marketing programs.
  • Proactive entrepreneurial spirit and appetite for continual learning in a fast-paced startup environment.

Skills

Required:B2B MarketingContent MarketingABM (Account-Based Marketing)

Benefits

  • Financial & Growth: Competitive salary and a professional development budget.
  • Time & Flexibility: Hybrid work, and paid time off available from your first month.
  • Mental Health: Access to Modern Health with 6 free coaching and 6 free therapy sessions.
  • Allowances: Dedicated meal allowances.
  • Team: A truly global team.
Last updated Sep 16, 2026. Interested? Apply on the company site.
Cambly logo

About Cambly

On-demand access to English tutors over video chat.

The Cambly app gives English learners instant 1-on-1 access to friendly native speakers over video chat 24/7. Students get an affordable and convenient way to practice their English and gain confidence. Tutors get to make money helping people from around the world practice English.

education
Company profileWebsite

More open roles at Cambly