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Regional Demand Generation Marketer

LangChain· Marketing
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London£95k - £125kFull-timePosted 1mo ago

About the role

Hiring the first Demand Generation Lead for EMEA, Middle East and Emerging Markets to own regional demand, build localized campaigns, and drive pipeline in collaboration with US teams.

Responsibilities

  • Build the EMEA demand plan: markets, segments, channels, and expected returns
  • Own an EMEA pipeline target and report against it sourced and influenced by channel and market
  • Decide regional demand budget allocation for localized programs
  • Paid digital: support localized 3rd party promotion, paid search, paid social, and retargeting with account- and contact-level targeting
  • Webinars: run regional cadence across live demos, thought leadership webinars, technical workshops, and customer stories in local time zones
  • Integrated campaigns: adapt global LangSmith narratives and build region-first campaigns
  • Lifecycle: build segmented nurtures and post-event follow-up for regional leads, with attention to language and time zone
  • Cross-functional collaboration with EMEA AEs/SDRs to optimize regional conversion and follow-up plays
  • Partner with Field Marketing to create joint regional plans and align with sales
  • Support new-hire ramp with warm signals, hand-off details, and proven outreach plays
  • Collaborate with RevOps on targeting, routing, campaign tracking, and reporting to improve regional execution and pipeline visibility

Qualifications

  • 7+ years in B2B demand generation, growth marketing, or integrated campaigns (developer tools, infrastructure, or technical SaaS preferred)
  • Track record of building demand programs in EMEA across multiple countries with localization nuance
  • Experience running paid, webinars, lifecycle, and ABM
  • Hands-on with copy, landing pages, reporting, and campaign execution
  • Comfortable with a technical product and audience; able to discuss agents, evals, and observability
  • Strong partnership with Sales; experience working with AEs and SDRs and managing a pipeline number
  • Fluency in funnel metrics: conversion, CPL, cost per SQO, pipeline contribution, attribution limits
  • Working knowledge of modern stack: Hubspot, Influ2, Qualified, Goldcast, Zoom Webinar, Zapier, SFDC, reo.dev, Clay
  • Comfort with ambiguity and ownership

Skills

Required:Demand generationPaid mediaWebinars and eventsABM and lifecycle

Benefits

  • medical, dental, and vision coverage
  • flexible vacation
  • 401(k) plan
  • meals on in-office days in the US
  • additional benefits and perks as applicable in regional norms
Last updated Oct 14, 2026. Interested? Apply on the company site.

About LangChain

Engineer reliable agents

LangChain provides the engineering platform and open source frameworks developers use to build, test, and deploy reliable AI agents.

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