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Director, GTM Enablement

Basis AI· GTM
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New York Office$150k - $250kFull-timePosted 4w ago

About the role

Director of GTM Enablement to own how Basis sellers ramp, sell, and improve, building and leading enablement across AE, BDR, channel, and customer-facing teams in NYC.

Responsibilities

  • Set the enablement strategy: Decide what great looks like at each ramp stage across our motions: firm, in-house, CAS, tax, audit. Sequence the work against revenue goals.
  • Own the ramp system: Define the standard a manager uses to call a new rep ready, progressing, or in trouble at day 30, 60, and 90. Make onboarding a program, not a week of shadowing.
  • Build the coaching layer: Give frontline managers the tools to coach: call standards, deal review structure, scorecards, and a shared language for what good sounds like.
  • Codify the playbook: Turn our best reps' discovery, demo, and objection handling into documented, teachable motions. Keep them current as the product ships.
  • Own the tooling and content stack: Choose and run the systems: enablement platform, content library, conversation intelligence. Use agents and AI workflows where they make reps faster, and measure whether they do.
  • Prove the impact: Tie enablement to ramp time, win rates, and rep productivity. Fund what works, cut what doesn't.
  • Build the team: Hire and lead enablement managers and program builders as coverage expands across segments and products.

Qualifications

  • 8+ years in sales enablement or GTM roles at B2B software companies, including time building or running an enablement function.
  • Experience managing and developing enablement practitioners, sales managers, or trainers.
  • A point of view on sales methodology (MEDDICC, Command of the Message, Challenger, or equivalent) and proof you made one stick in the field.
  • Comfort with sales performance data. You set priorities from numbers and field signal, not request volume.
  • Standing with sales leadership. You can push back on a VP of Sales and keep the relationship.

Skills

Required:Enablement strategySales methodologyCoaching and feedback

Benefits

  • Health & Wellness: Premium Medical, Dental, and Vision coverage; Life Insurance; 6 coaching & 6 therapy sessions through Spring Health; Basis covers 100% of Wellhub Gold membership.
  • Time off: Unlimited PTO + 12 paid company holidays.
  • In-Office Perks: Daily meal stipends, fully stocked kitchen, $300 toward custom desk setup.
  • Financial Benefits: Pre-tax commuter benefits and 401(k) retirement plan
  • Team Culture: Monthly office activities and frequent optional team happy hours.
  • Parental Support: Access to Carrot Fertility and paid parental leave.
Last updated Oct 21, 2026. Interested? Apply on the company site.

About Basis AI

AI agents built specifically for accountants

AI agents built specifically for accountants

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