← All roles

Integrated Marketing & Campaigns

Cognition· Marketing
Apply on company site
San FranciscoFull-timePosted 3w ago

About the role

Hands-on marketer to translate Cognition’s differentiated technology into enterprise campaigns that drive pipeline and sales, owning campaigns from idea through execution and promotion.

Responsibilities

  • Build integrated campaigns around our most important themes. Partner with Product Marketing to translate Cognition’s positioning, key messaging, and differentiation into campaigns that create demand and advance enterprise deals.
  • Create content across the buying journey. Develop ebooks, research, webinars, demo experiences, practical templates and guides, workshops, business-case tools, and other formats that help buyers move from initial interest through evaluation and purchase.
  • Reach the full buying group. Address the distinct priorities of engineering leaders, developers, IT and security stakeholders, and business executives—with the right depth, evidence, and next step for each audience.
  • Make campaigns relevant across verticals. Translate broad themes into industry-specific use cases, challenges, and customer outcomes, partnering with Enterprise Demand and Sales on priority segments and accounts.
  • Own the promotion strategy. Build distribution into every campaign from the start. Coordinate paid, email, web, social, partner, field, and sales activation with the teams responsible for each channel.
  • Bring technical differentiation to life. Work with Product Marketing, engineers, technical experts, and customers to turn complex capabilities into credible stories and demonstrations of enterprise impact.
  • Execute from brief to launch. Own campaign plans, content development, production, timelines, and follow-up. Write and build directly, bringing in internal experts and external resources where needed.
  • Optimize for pipeline and revenue. Partner with Revenue Operations and Sales to measure buying-group engagement, qualified pipeline, opportunity progression, and sales outcomes. Use those insights to improve the next campaign.

Qualifications

  • A track record of building and executing integrated campaigns for enterprise B2B technology buyers.
  • Strong content development and writing skills, with examples of work you personally took from concept to launch.
  • Experience connecting content, distribution, and sales follow-up to measurable pipeline outcomes.
  • An understanding of complex enterprise buying groups and how their information needs change throughout a deal.
  • The ability to move between an executive business narrative and detailed product or use-case content.
  • Strong project ownership: you can coordinate multiple contributors, make decisions, and ship high-quality work quickly.
  • A practical approach to experimentation, including using AI tools to accelerate research, production, and iteration.

Skills

Required:Integrated campaign planningContent development and writing
Last updated Oct 21, 2026. Interested? Apply on the company site.
Cognition logo

About Cognition

cognition is an applied AI lab

An applied AI lab building the future of software engineering. We’re the makers of Devin, a collaborative AI teammate that helps ambitious engineering teams achieve more.

AIai-plg-top-20collaborative AIliquid-ai-recruiting-targetmachine learningsoftware engineering
Company profileWebsite

More open roles at Cognition