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Marketing Data Analytics Engineer (CA)

PointClickCare· Marketing
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Remote, Hybrid (Mississauga)$82k - $92kFull-timePosted 1w ago

About the role

Marketing Data Analytics Engineer to build and maintain the data infrastructure behind marketing analytics and pipeline reporting. Backend-focused role working with Salesforce, Marketo, and a data warehouse, increasingly leveraging AI-assisted analytics tools to streamline campaign data capture, connection, and reporting.

Responsibilities

  • Data Pipelines & Integrations: Design, build, and maintain data pipelines connecting Salesforce, Marketo, and the data warehouse (e.g., BigQuery) to support marketing performance reporting.
  • Reporting Automation & Analytics Enablement: Automate recurring campaign reporting workflows and write/optimize SQL to build reusable datasets, views, and queries that power dashboards and leadership reporting.
  • Campaign Attribution & Data Quality: Strengthen campaign attribution logic (campaign codes, UTM/campaign member data, lead-to-opportunity linkage) and monitor, troubleshoot, and improve data quality across Marketo, Salesforce, and downstream reporting tables.
  • AI-Enabled Analytics Workflows: Apply AI tools such as Claude to accelerate data exploration, documentation, and query development, while maintaining rigor and accuracy in production reporting.
  • Systems Support & Documentation: Support backend administration and configuration in Salesforce and Marketo (fields, objects, sync rules, campaign structures), and document data models, definitions, and processes so metrics stay consistent and self-serve for marketing stakeholders.

Qualifications

  • Bachelor's degree (completed or in final year) in Software Engineering, Computer Science, Data Engineering, or a related technical field. New graduates are encouraged to apply.
  • 0 – 2 years of applicable experience.
  • Strong SQL skills: comfortable writing joins, aggregations, and window functions against large relational datasets.
  • Working knowledge of at least one programming language used in data work (e.g., Python).
  • Understanding of relational data models and how CRM/marketing-automation data is structured (leads, contacts, accounts, campaigns, opportunities).
  • Highly analytical and detail-oriented, with a strong bias toward automating repetitive work.
  • Intellectually curious and open-minded, with a genuine thirst to learn new tools, systems, and business context.

Skills

Required:SQLPythonCRM/Marketing data understanding

Benefits

  • Benefits starting from Day 1
  • Retirement Plan Matching
  • Flexible Paid Time Off
  • Wellness Support Programs and Resources
  • Parental & Caregiver Leaves
  • Fertility & Adoption Support
  • Continuous Development Support Program
  • Employee Assistance Program
  • Allyship and Inclusion Communities
  • Employee Recognition … and more!
Last updated Oct 21, 2026. Interested? Apply on the company site.

About PointClickCare

Healthcare Software for Smarter Care Delivery | PointClickCare

Transform care coordination and outcomes with AI-powered healthcare software that improves collaboration, reimbursement, and transitions of care.

healthcare softwareEHRcare coordinationhealthcare solutionssenior livingskilled nursinghospitals & health systemscare outcomes
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