Senior Manager, Demand Generation
Assort Health· 310-Marketing
Hybrid (San Francisco)$165k - $195kFull-timePosted 1w ago
About the role
Strategic, results-oriented demand generation lead responsible for building and running Assort's demand engine to drive qualified pipeline and revenue through multi-channel programs, ABM collaboration, and rigorous measurement.
Responsibilities
- Drive pipeline targets: accountable for driving qualified pipeline and revenue through scalable, measurable demand programs across enterprise and mid-market health systems and provider groups.
- Support account-based campaigns: partner with the ABM Manager to execute targeted account-based programs—bringing paid media, email marketing, sponsored content, paid social, and web into the mix for key target accounts.
- Execute paid and organic growth with clear ROI: run paid search, paid social (especially LinkedIn), SEO/GEO, content syndication, and industry partnerships; work with agencies to optimize for pipeline quality.
- Build nurture and conversion paths: run email marketing and lead nurturing programs that educate buyers and move prospects from interest to opportunity.
- Bring measurement and rigor: track success metrics, dashboards, and reporting that connect programs to pipeline and revenue; analyze funnel performance and run experiments.
- Deep sales collaboration: work with Sales and SDR leadership on targeting, messaging, lead handoff, scoring, and feedback loops.
- Shape messaging with the team: partner with Product Marketing, Content, and Brand to create assets that communicate Assort's value and drive engagement.
- Contribute to scale: identify effective approaches, systematize processes, and expand program reach as demand grows.
Qualifications
- 4-6+ years of experience in demand generation or growth marketing in high-growth B2B SaaS environments (healthcare technology experience is a big plus)
- Hands-on experience executing and running campaigns day-to-day
- Experience growing a database organically via multiple channels
- Proven track record of driving pipeline and revenue by generating qualified leads for SDRs through highly targeted campaigns
- Experience supporting effective sales enablement processes to maximize the reach and impact of demand generation campaigns
- Collaborating cross-functionally alongside ABM, Product Marketing, and Sales rather than owning any one lane end-to-end
- Strong Sales partnership experience, including lead management and scoring, enablement, and feedback loops
- Experience with HubSpot, Salesforce, Nooks, Outreach, Google Analytics, LinkedIn Ads and paid media platforms
- Experience with Account-based marketing platforms like 6Sense, DemandBase, Vector.co or similar
- A strong analytical mindset — comfortable making decisions with data and running experiments
- A strong drive, work ethic, and results-driven operating style
- A high personal standard of excellence and a focus on doing things the right way
- A self-starting mindset: comfortable with ambiguity, excited to own outcomes, and motivated by impact
Skills
Required:Demand generation / growth marketingAccount-based marketing (ABM)Multi-channel campaign executionSales enablement collaboration
Benefits
- Competitive Compensation – Including salary and employee stock options
- Lifelong Learning – Annual budget for professional development, plus training opportunities
- Office Setup Stipend – In-office workspace outfitting
- Top-Tier Health Coverage – Medical, dental, and vision insurance
- Flexible PTO – Time off to recharge
- Meals & Snacks – Lunch, dinner, and snacks
- Fitness Stipend – Reimburse monthly wellness membership costs
- Commuter Benefits – Coverage of eligible transportation costs
- 401(k) – Retirement savings plan
Last updated Oct 22, 2026. Interested? Apply on the company site.
About Assort Health
AI Voice Agent for Healthcare | 190M+ Patient Interactions | Assort Health
Assort Health’s AI voice agent for healthcare runs on a platform trained on 190M+ interactions to handle the entire patient journey, from referrals and scheduling to intake and follow-up.
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