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ABS Activation GTM Mgr (Copilot Consumption) - Asean

Microsoft· Field Product Marketing
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SingaporeFull-timePosted 1w ago

About the role

Activate and accelerate Copilot consumption across ASEAN by driving go-to-market strategy, adoption of new Copilot experiences, and customer value realization through collaboration with Sales, Customer Success, Solution Engineering, Product, Marketing, and Partners.

Responsibilities

  • Drive strategies and execution plans that accelerate Copilot consumption, customer activation, and business value realization across priority customers and markets in ASEAN
  • Lead the commercialization and adoption of new Copilot experiences (Cowork, Copilot Code, Autopilot, Managed Apps, Work IQ, Copilot Studio, GitHub Copilot) across ASEAN
  • Partner with ASEAN subsidiary leadership, Area and subsidiary field teams, and local partners to identify high-value customer scenarios, expand production usage, and increase consumption across personas, business processes, and workloads
  • Develop scalable GTM motions, playbooks, and best practices to accelerate customer transformation and drive repeatable growth across ASEAN
  • Act as trusted advisor to business leaders on consumption strategy, customer outcomes, and growth opportunities; influence product roadmap through customer insights and consumption signals
  • Demonstrate Microsoft Values and Leadership Principles, building clear action plans and energizing teams to deliver success across boundaries.

Qualifications

  • 7+ years GTM strategy, solution sales, business development, customer success, consulting, product marketing, or technology transformation work experience or equivalent experience

Skills

Required:GTM strategySolution sales / business developmentStakeholder management
Last updated Oct 16, 2026. Interested? Apply on the company site.

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