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Growth Marketing Lead

Agentio· Marketing
Apply on company site
New York, NY$115k - $200kFull-timePosted 6mo ago

About the role

Growth Marketing Lead responsible for building Agentio’s demand engine from scratch, owning marketing-sourced pipeline, and partnering with Sales to ensure high-visibility, high-impact growth across ABM, paid, inbound, and content-driven initiatives.

Responsibilities

  • Build the demand engine from scratch: ABM strategy, paid LinkedIn, Search, B2B influencer strategy, and scalable inbound/outbound motion aligned to product narrative and ICP
  • Own the marketing-sourced pipeline number - set targets, track performance, and report with clarity and confidence
  • Run fast experiments across paid and organic channels; set up attribution and KPI cadences, and iterate based on data
  • Create and operate marketing performance reporting tied to customer journey KPIs: conversion rates, win-rate context, deal cycle, and retention signals
  • Own the full marketing ops stack: dashboards, funnel architecture, tooling selection, and CRM/MAP hygiene
  • Ensure every program is instrumented, measurable, and connected to revenue
  • Partner tightly with Sales on prospecting and account lists, vertical targeting, and personalized touches to accelerate deals
  • Align marketing air cover to outbound effort - make every Sales conversation easier by ensuring prospects already know who Agentio is and why it matters
  • Treat pipeline as a shared number, not a marketing-only metric

Qualifications

  • 6+ years of B2B demand generation or growth marketing experience, with a track record of building pipeline programs
  • B2B growth and ABM operator who can build from zero: stand up demand gen program including ABM strategy, paid social, inbound infrastructure, and reporting
  • Fast experimentation and attribution rigor: experience running LinkedIn and paid social campaigns with rigorous measurement, fast iteration, and clear attribution and KPI cadences
  • Strong marketing ops instincts: CRM hygiene, MAP setup, funnel architecture, dashboard design, and tooling selection
  • Collaborative with Sales by default: pipeline as a shared outcome, prospecting lists, vertical targeting, and coordinated outreach are second nature
  • Exceptional ability to learn quickly, pivot effectively, and deliver high-quality work on tight timelines
  • Deep obsession with using AI tools and LLMs to gain 10x leverage and automate tasks
  • Familiar with creator economy and digital advertising
  • Entrepreneurial mindset with ability to balance speed and strategy
  • Laser-focused on outcomes and delivering measurable pipeline impact
  • Natural collaborator with Sales, Content, and PMM
  • Comfortable in zero-to-one environments and ownership of outcomes
  • Willingness to work in-office 5 days/week

Skills

Required:Demand generationABMMarketing operations

Benefits

  • Flexible PTO
  • Comprehensive Health Coverage – Top medical plan through Aetna
  • Dental & Vision Plans – Guardian
  • 401(k) Retirement Plan
  • $100 Monthly Lifestyle Credit
  • Daily lunches and snacks in the office
  • Dinner provided Monday - Thursday
  • Fully subsidized gold tier access on Wellhub (LifeTime, Barry's, Solidcore, Headspace, etc)
  • Gym in the building
Last updated Jul 15, 2026. Interested? Apply on the company site.

About Agentio

The AI-Native Platform for Creator Advertising

Agentio automates campaigns end to end, enabling advertisers to scale creator programs across Meta, YouTube, and beyond in hours, not months, while connecting creators with the world's top brands.

Creator AdvertisingCampaign ManagementInfluencer Marketing
Company profileWebsite

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