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Marketing Operations

Alan· Business Strategy & Operations
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Hybrid (Paris, France)Full-timePosted 3mo ago

About the role

Marketing Ops leaders who can architect scalable systems, operate strategically, and embed AI into workflows to drive growth across multiple geos. Two roles embedded in distinct crews: Growth Infrastructure (prospect acquisition) and Product Platform (member lifecycle messaging). Hybrid in Paris, France with global scope.

Responsibilities

  • Marketing Automation & CRM: own and optimize marketing stack (Customer.io, CRM integrations); build automations enabling marketers to launch campaigns independently at scale across geos
  • Data Model & Governance: maintain CRM data quality, attribute/event design, and database hygiene
  • Segmentation & Lifecycle Design: design and maintain lifecycle stages, segmentation logic, routing rules, and re-engagement flows across multiple audiences and geos
  • Nurturing Infrastructure: own the nurturing stack and campaign processes; make launches autonomous and compliant
  • AI-First Operations: identify, build, and refine AI agents for email copywriting, lead scoring, next-best-action recommendations, and content generation
  • Performance Monitoring: track full funnel from first touch to conversion; identify leakage and prioritize from data
  • Documentation & Enablement: create playbooks, train teams on tools and processes
  • Depending on crew: Growth Infrastructure — build unified lead engine, design lead scoring/routing, multi-channel activation, AI agents for pre-qualification/enrichment; Product Platform — operate Customer.io, govern emails, monitor messaging pressure, enforce rules, drive Design Studio adoption, co-own outbound messaging strategy

Qualifications

  • 5+ years in Marketing operations, growth ops, CRM ops, lifecycle marketing, or lead generation in a tech environment
  • Hands-on experience managing marketing automation platforms at scale (Customer.io, Braze, Iterable, HubSpot, Marketo, Pardot, Salesforce, or equivalent)
  • Strong understanding of CRM data models — attribute/event design and data hygiene
  • Ability to frame and implement processes for lead scoring, nurturing, segmentation, and personalization
  • Product mindset: identify problems, define what to build next, and create value opportunities
  • Data fluency and analytical rigor: read platform and campaign data, surface anomalies, derive insights
  • Hybrid of hands-on execution and strategic thinking; capable of driving big picture while close to execution
  • Strong stakeholder management: daily collaboration with engineering, product, sales, and marketing
  • Ability to manage multiple projects in a fast-moving environment
  • Excellent written and spoken English
  • Impact-driven with bias towards improving processes

Skills

Required:Marketing Automation & CRMCRM Data ModelingSegmentation & Lifecycle DesignNurturing & Campaign OperationsAI in MarketingStakeholder Management
Nice to have:Performance Analytics

Benefits

  • Fair rewards with generous equity packages (permanent contracts only)
  • Flexible hybrid office setup in Paris and co-working hubs in other French cities
  • High-end equipment provided (MacBook, peripherals, etc.)
  • Flexible vacation policy and working hours
  • Extensive healthcare insurance for employee and dependents (permanent contracts only)
  • Transportation benefits
  • Learning & training opportunities with budget for conferences
  • Coaching culture with dedicated coach from day one
  • Extended parental leave (permanent contracts only)
Last updated Oct 8, 2026. Interested? Apply on the company site.
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About Alan

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