Growth Engineer - Product Growth
About the role
Full-stack growth-focused engineering role responsible for signup, activation, onboarding, and conversion surfaces to drive PLG metrics at Firecrawl. You’ll own funnel instrumentation, experiments, and end-to-end product surfaces that impact growth.
Responsibilities
- Own the growth surfaces end to end: signup, activation, onboarding, and conversion
- Instrument the funnel, run experiments, and ship the changes that move real metrics
- Build full-stack, from the frontend a developer first touches to the backend that powers it
- Treat conversion and activation as your number. You own it, measure it, and move it
- Work close to the data: form hypotheses, test them, and iterate fast on what works
Qualifications
- 5+ years as a full-stack engineer, with growth/PLG experience and metrics you personally owned
- Strong full-stack engineer who's worked on growth or PLG products
- Have personally owned a conversion, activation, or funnel metric and moved it
- Experience with developer-facing products (SDKs, playgrounds, docs, APIs) and developer adoption
- Track record of tenure and delivering outcomes, not just features
- Ability to ship, measure, and iterate quickly; comfortable with fast pace
- Bonus: experience shipping in-product growth surfaces at a dev-tools or SaaS company; familiarity with Next.js, React, Tailwind, TypeScript, Vercel, PostgreSQL; experience with LLMs in production
Skills
Benefits
- Salary: $235,000–$260,000 USD/year (SF) / $217,000–$233,000 CAD/year (Toronto) based on impact
- Competitive equity
- Generous PTO: 15 days, plus more after 24 days
- Parental leave: 12 weeks fully paid
- Wellness stipend: $100 USD/month
- Learning & Development: up to $1,000/year
- Team offsites
- Sabbatical: 3 paid months off after 4 years
- Comprehensive US/Canada benefits including health, dental, vision (vary by location)
- SF HQ perks and commuting options (E-Bike)
- Toronto Hub perks (Transit support)

About Firecrawl
The web data API for AI
Firecrawl is a web data infrastructure platform that converts websites into clean, structured data optimized for AI applications through a simple API. Originally built as an internal tool at Mendable to solve their own data ingestion challenges, the team recognized the broader need for reliable web data extraction and transformed it into a standalone product. The platform combines web search, scraping, and AI-powered parsing into a unified solution, focusing on the core developer priorities of reliability, speed, and ease of use. By abstracting away the complexities of web data extraction, Firecrawl serves as the foundational data layer that enables AI applications to seamlessly access and process web content in the exact format they need.
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