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Product Marketing Manager (Corporations)

Everlaw· Marketing
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Hybrid (Oakland, CA)$141k - $179kfull-timePosted 4w ago

About the role

Define and execute the go-to-market strategy for in-house corporate legal teams and drive sales growth. Translate platform capabilities into persuasive positioning, drive campaigns, and influence product prioritization for customers. Based in Oakland, CA with hybrid schedule.

Responsibilities

  • Own go-to-market strategy for selling Everlaw to legal teams, including messaging, positioning, battlecards, and sales materials (e.g. pitch decks, cheat sheets) that support the enterprise sales motion.
  • Execute product launches for in-house corporate legal teams, developing launch campaigns and positioning, and managing sales enablement and go-live coordination.
  • Partner with Demand Gen and Content to develop omni-channel campaigns and customer-facing collateral (webinars, blogs, whitepapers) that build thought leadership, generate pipeline and grow revenue.
  • Research legal team needs and competitor approaches to identify where we're different and what drives buying decisions.
  • Collaborate with Product and GTM on product prioritization and align on where we should invest and how to compete.

Qualifications

  • At least 4 years of experience in B2B product marketing, solutions marketing, product management, or related marketing roles, or at least 3 years in management consulting.
  • Demonstrated ability to connect technical product capabilities to customer problems, outcomes, and business value, including experience marketing complex products to enterprise buyers.
  • Customer-centric mindset with a track record of articulating technical platform capabilities to solve real customer problems.
  • Exceptional storytelling with strong written and verbal communication skills across internal cross-functional teams and external audiences.
  • Strong analytical capabilities to interpret quantitative and qualitative market research into actionable insights.
  • Ability to build strong cross-functional partnerships and influence teams without direct authority to drive programs to completion.
  • Authorized to work in the United States; Everlaw is not sponsoring U.S. employment visas for this role.

Skills

Required:Go-to-market strategyProduct launch managementCross-functional collaboration

Benefits

  • Comprehensive medical, dental, and vision coverage
  • Flexible Spending Accounts for health and dependent care expenses
  • Membership to Modern Health for mental health and wellness
  • Paid parental leave
  • Company-sponsored life and disability insurance
  • Competitive equity grants
  • 401(k) plan with company matching up to 4%
  • 17 paid vacation days, 11 federal holidays, and paid sick leave
  • Four Everlawlidays per year
  • Annual learning & development allocation and professional membership dues
  • Hybrid work with regular work-from-home days
  • Monthly home internet reimbursement and desk setup stipend
  • Catered lunch, snacks, and company-wide events
Last updated Oct 21, 2026. Interested? Apply on the company site.
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