Head of Marketing
Parabola· Marketing
Hybrid (New York, New York), Hybrid (San Francisco, California)Full-timePosted 3w ago
About the role
Head of Marketing who will own Parabola's marketing function, setting long-term strategic direction while executing day-to-day activities. Focus on launching and sustaining momentum for the Prowork product, building a small core team, and translating marketing performance for executive leadership.
Responsibilities
- Partner with peers to set Parabola’s marketing strategy — scoping both longer horizon projects and quick wins.
- Own the marketing budget; make disciplined tradeoffs across channels and vendors, and report ROI in terms that hold up under executive and board scrutiny.
- Build and lead a small, high-performing core marketing team; identify where outside contractors and vendors extend the team's capacity, and manage those relationships for output and quality.
- Own messaging, positioning, and go-to-market strategy that clearly articulates Prowork’s value and keeps pace with a rapidly evolving, AI-driven product.
- Drive awareness and generate high-quality pipeline in close partnership with sales and business development.
- Operate confidently inside the marketing tech stack; ensure marketing data, attribution, and workflows are set up to support both platforms without relying on a dedicated ops hire.
- Elevate Parabola's brand identity through cohesive storytelling and consistent presence across all channels.
- Translate marketing execution and performance into clear, digestible narratives for executives and board members who aren't steeped in day-to-day marketing tactics.
Qualifications
- 12+ years of B2B SaaS marketing experience, including leadership roles in high-growth companies, with a track record of driving measurable business outcomes.
- Proven success balancing strategic thinking with hands-on execution in lean, fast-moving organizations.
- A strong POV across product marketing, demand generation, brand, and pipeline development.
- Hands-on proficiency with tools like HubSpot and Salesforce and demonstrated curiosity for AI-powered GTM technologies.
- Strong understanding of marketing measurement, attribution, forecasting, budgeting, and ROI analysis.
- Experience building high-performing teams and effectively leveraging agencies and contractors to extend capacity.
- Proven ability to partner closely with Sales, Product, and Executive Leadership to drive company growth.
Skills
Required:B2B SaaS marketing leadershipStrategic marketing and PMMBudgeting and ROI analysisMarketing ops and analytics
Last updated Oct 1, 2026. Interested? Apply on the company site.
About Parabola
Automate the work you thought would always be manual
Parabola is an AI-powered workflow builder that makes it easy to organize and transform messy data from anywhere – even PDFs, emails, and spreadsheets – so your team can finally tackle the projects that used to feel impossible.
Data automationWorkflow builderAI-poweredData transformationSpreadsheetsPDFsEmails
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