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Social Media Executive (Marketing)

Cityfurnish· Marketing
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Hybrid (Gurugram)INR 300k - INR 350kFull-timePosted 1w ago

About the role

Cityfurnish is seeking a Social Media Executive to own the brand’s look, voice, and presence online. The role focuses on creating engaging video content, riding trends, managing channels, running influencer collaborations, and analyzing performance to drive the brand across Instagram, YouTube, LinkedIn, and more.

Responsibilities

  • Plan, shoot and edit video. Create short-form and long-form videos for Instagram Reels, YouTube and social media ads. Brainstorm and script ideas, edit with Adobe Premiere Pro, Final Cut Pro or CapCut, and use AI tools to move faster.
  • Tell visual stories. Turn marketing concepts into engaging narratives (lifestyle content, product highlights, behind-the-scenes stories).
  • Ride trends early. Identify emerging formats, sounds and memes and turn them into on-brand content within hours.
  • Run our channels day to day. Manage Instagram first, plus YouTube, LinkedIn and upcoming platforms. Plan content calendar, schedule/publish posts, engage with the community, maintain brand voice.
  • Run influencer collaborations and marketing. Find, brief, manage creators/influencers, coordinate campaigns, feature on-camera when needed.
  • Analyze content performance. Track reach, engagement, saves, shares, watch time and follower growth; derive insights and report regularly.
  • Work closely with the marketing team. Align visuals/videos with brand tone and campaign goals; maintain a content library.
  • Experiment constantly. Test new formats and hooks; iterate based on data."
  • Qualitative note on duties: Ownership of brand voice and content; fast decision-making and creative experimentation.

Qualifications

  • Social-native instincts. Deep familiarity with Instagram, Reels, memes, audio, and viral formats.
  • Maker mindset. Enjoy scripting, shooting, and editing. Proficient with Premiere Pro, Final Cut Pro, CapCut, Canva or Adobe suite.
  • Initiative and ownership. Proactive in delivering results without waiting for a brief.
  • Creativity with range. Resourceful and experimental while staying on-brand.
  • Startup pace. Comfortable with speed, shifting priorities, and limited resources.

Skills

Required:Video planning and editingStorytelling / content storytellingTrend-spottingSocial media channel management

Benefits

  • Real ownership of a brand's voice and content.
  • Creative freedom to experiment, with fast decision-making on what to try.
Last updated Oct 21, 2026. Interested? Apply on the company site.
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About Cityfurnish

Cityfurnish - Commitment-free furniture rentals for a better you!

Cityfurnish is a rental subscription service for furniture and appliances in India. Today, there are 350M people renting unfurnished or semi-furnished apartments in India; Cityfurnish provides an easy, affordable and hassle-free solution. The founding team shares 25+ years of furniture retailing experience and has grown the business to 8,000+ subscribers.

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